The 2nd annual global gathering of the best and brightest in naming.

The 2nd annual global gathering of the best and brightest in naming.

The Business of Naming


The Business of Naming


9/25/26

Early Bird Tickets available THROUGH May 29

9/25/26

Early Bird Tickets available THROUGH May 29

When?

25 september 2026 9:00 AM - 5:00 PM

When?

25 september 2026 9:00 AM - 5:00 PM

Where?

BRIC 647 Fulton St Brooklyn, NY

Where?

BRIC 647 Fulton St Brooklyn, NY

For:

people who make a living making names

For:

people who make a living making names

People are listening to the conference
A man looks at the stage

[TICKETS]

GET YOUR TICKETS NOW

[TICKETS]

GET YOUR TICKETS NOW

[TICKETS]

GET YOUR TICKETS NOW

[Testimonials]

WHAT PEOPLE LOVE ABOUT THE BUSINESS OF NAMING

Here's what 2025 attendees had to say.

[Testimonials]

WHAT PEOPLE LOVE ABOUT THE BUSINESS OF NAMING

Here's what 2025 attendees had to say.

[Testimonials]

WHAT PEOPLE LOVE ABOUT THE BUSINESS OF NAMING

Here's what 2025 attendees had to say.

"I flew 6000 miles and it was worth it every timezone. The OG’s and the rookies in the very same room. Wise perspectives, top knowledge and the opportunity to feel that what we do matters."

Oscar Arenas Larios

Namer

"I flew 6000 miles and it was worth it every timezone. The OG’s and the rookies in the very same room. Wise perspectives, top knowledge and the opportunity to feel that what we do matters."

Oscar Arenas Larios

Namer

"The lowest ego, highest generosity 'conference' I've ever attended. The levels of mutual respect, open mindedness and genuine passion for this shared craft were inspiring. If your creative chalice is feeling under filled, the Business of Naming is the place to top up."

Chelsea Carlson

Strategist

"The lowest ego, highest generosity 'conference' I've ever attended. The levels of mutual respect, open mindedness and genuine passion for this shared craft were inspiring. If your creative chalice is feeling under filled, the Business of Naming is the place to top up."

Chelsea Carlson

Strategist

"As a professional namer, I can’t imagine a better conference for connecting, collaborating, and commiserating with fellow namers than The Business of Naming. This gathering of industry superstars and new namers alike, was the largest, brightest, and most inspiring group of word nerds I’ve ever been part of. I came away with new insights, new name ideation techniques, new contacts, and most importantly new new friendships."

Alexandra Watkins

Founder of Eat My Words and Author of "Hello, My Name is Awesome"

"As a professional namer, I can’t imagine a better conference for connecting, collaborating, and commiserating with fellow namers than The Business of Naming. This gathering of industry superstars and new namers alike, was the largest, brightest, and most inspiring group of word nerds I’ve ever been part of. I came away with new insights, new name ideation techniques, new contacts, and most importantly new new friendships."

Alexandra Watkins

Founder of Eat My Words and Author of "Hello, My Name is Awesome"